On his second try with a better memory thought, Harry succeeded, and hen described how he had seen his parents' faces talking to him.J.- and suck in the sweet smell of success!The film's central actor, Burt Lancaster, also served (with his press agent Harold Hecht) as the head of the film's production company (with hits includingThe Flame and the Arrow (1950),Apache (1954),Vera Cruz (1954), Best Picture winnerMarty (1955), andTrapeze (1956)).A film version of the original international stage hit, Jim Sharman's and 20th Century Fox's low-budget, campy horror rock musical at a cost of about $1." Weasel advised that Wade keep his identify a secret by always wearing a thick mask, wear a suit and adopt the nickname "Dead Pool" (the name of the bar's betting game): "That sounds like a f--kin' franchise.]The many taglines on the film's posters exclaimed:"EAST OF EDEN is a story of explosive passions and Elia Kazan has made it into a picture of staggering power.