DeMille""s film was nominated for five Academy Awards, including Best Picture, Best Sound Recording, Best Assistant Director, and Best Film Editing (a new category) - it won a single Oscar for Best Cinematography (Victor Milner).In this modern-day classic western shot on location (in Alberta, Canada and Sonora, California), Eastwood reprised his film origins - as a gritty and weathered Western character (e.He was critical of them for chewing gum and assuming "terrible" stylized poses like brain-less mannequins, and at one point shouted out: "Wake up!" The ""mods"" ignored his direction to "Smile" and he reprimanded them: "What""s he matter? Have you forgotten what a smile is?" Seeming bored, cranky, demanding, and slightly contemptuous, he cut short the photo-shoot when he realized that he had tired them: "I can""t see your eyeballs anymore.The public was abandoning live stage performances for the movies: "You can""t give the public what they don""t want.