To the synthesized sounds of the fourth movement of Beethoven""sNinth Symphony, he stylishly-dressed Alex is filmed in an elaborate, 360 degree racking shot as he struts through the record store [the soundtrack of Kubrick""s2001: A Space Odysseyis on display at one of the counters, clearly an inside joke] and scrutinizes young females.When Ratso looks over at the lost Texan next to him at the bar, Ratso""s first nasal-voiced words compliment the drugstore cowboy:Terrific shirt.You, me or nobody is gonna hit as hard as life.But it ain""t about how hard you hit, it""s about how hard you can get hit and keep moving forward.How much you can take and keep moving forward.That""s how winning is done!" Rocky ended by expressing his love for his son, and urging him to believe in himself to begin truly living.When he turns up the Queen of Diamonds during the eerie card game, it unlocks or activates the key to his brainwashed mind and opens him to obey any suggestion.